ACTCM Co-Hosts Year of the Tiger Campaign at Asian Art Museum

Who: American College of Traditional Chinese Medicine & World Wildlife Fund (WWF)

What: WWF’s Year of the Tiger Campaign will include a presentation on tiger conservation by Eric Dinerstein

The Goal: Double the number of tigers in the wild by 2022, the next Year of the Tiger

Date: Tuesday, February 23, 2010


Asian Art Museum, 200 Larkin Street, San Francisco, CA 94102

7:00 – 9:00 pm

The Chinese Year of the Tiger begins on February 14th, 2010. This is an excellent opportunity to raise the bar for tiger conservation. With perhaps only 3,200 tigers left in the wild, we must act quickly – on a global scale – to ensure this iconic species is not lost forever. This may be the last chance we have to galvanize enough support and resources to stop the tiger from going extinct in the wild.

We must make the most of unprecedented opportunities including:

Commitment at the highest levels: Russian Prime Minister Vladimir Putin and World Bank President Robert Zoellick are hosting a Heads of State Tiger Summit in September 2010 to reach unprecedented levels of commitment and cooperation across the tiger range states.

International Year of Biodiversity: 2010 is also the International Year of Biodiversity, offering the ideal opportunity to frame tigers as the centerpiece of WWF’s broader Year of Biodiversity agenda.

WWF credibility and expertise: WWF is widely recognized as the global leader in tiger conservation. As WWF did in the 1970’s with Operation Tiger, WWF has the expertise and the reach to lead another effort to bring the species back from extinction.

More about the Tx2 Campaign:
The Tx2 campaign will raise emergency funds to put an end to poaching, secure political commitments at the highest levels, protect tiger habitat at an unprecedented scale, and clamp down on the tiger trade. The campaign also provides the opportunity to position wild tigers as a valuable and irreplaceable global asset – an umbrella species – whose conservation will have far-reaching benefits for people and nature. At the same time, aspects of the campaign will target the general public, offering opportunities for engagement at the local/community level.

The campaign will be introduced to the world in January 2010 with the international release of new tiger footage captured by a video camera trap in the wilds of Indonesia. Throughout the year there will be a drumbeat of global and national happenings, including a report on the economic benefits of tiger landscapes (to be released internationally), online viral materials and major events with partners that include a prominent Buddhist temple in Malaysia.

Significant campaign moments will include a tiger action day on July 30th, press and donor trips through the tiger landscapes of southeast Asia, release of new tiger census results, and coordinated media pushes around the Tiger Summit in Vladivostok. Also in the works are plans to position hundreds of paper mache tigers in major cities including Washington DC, Beijing, London and Moscow.

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About American College of Traditional Chinese Medicine
American College of Traditional Chinese Medicine (ACTCM) has provided affordable, quality health care to the public and trained professionals in acupuncture, massage and Chinese medicine since 1980. In addition to its graduate curriculum, ACTCM offers continuing education, public education, community outreach and clinical services in acupuncture and herbal medicine. ACTCM has been the recipient of many awards for its curriculum, faculty and clinic, and has been voted “Best of the Bay” by both the San Francisco Weekly and the San Francisco Bay Guardian. ACTCM is accredited by the Accreditation Commission for Acupuncture and Oriental Medicine and is a private, nonprofit, 501(c)(3) tax-exempt organization.